Bringing Africa’s Tourism TogetherConnecting guides,
tourists, and
tour operators.

Why Join Africa?

Connect With Local Experts

Experience Africa through the eyes of passionate local guides offering personalised journeys across rich landscapes and culture

Explore Africa’s Wild Beauty

Go on unforgettable safaris, cultural adventures, and iconic treks, all curated by experienced, knowledgeable guides.

Travel With Impact

Support responsible tourism that uplifts local communities and encourages meaningful, eco-conscious exploration.

Grow as a Local Guide

Guides are supported through our free app, designed with features to help you grow and succeed.

Joining Tourists to Guides in Africa

• Join Africa is creating a trusted digital home for tourism across Kenya and the wider continent.
• This platform is a space for tourism stakeholders to connect.
• Africa can feel hard to plan for, we aim to make discovery and connection easier
• Travellers can find verified guides and businesses for more authentic experiences
• Guides have a dedicated app to showcase their skills and connect with visitors
• Tourism businesses have an online portal to be seen and booked by the right audiences
• Our goal is to build trust, open access and celebrate the people and places that make African travel unforgettable

Join Africa is building a trusted digital home for tourism across Kenya and the wider continent. Our goal is to unite the key players in the industry, from local guides and tour operators to lodges, hotels, restaurants and experience providers, all in one transparent, easy-to-use platform.Africa remains one of the most inspiring yet unexplored destinations, and we believe the planning process shouldn’t feel uncertain or unclear. That is why Join Africa exists: to make discovery and connection easy, whether you are a traveller seeking an authentic experience or a tourism business wanting to be found by the right customers.For guides, we offer a dedicated app that showcases your skills, passions and experience, helping you connect directly with visitors. For businesses like lodges, camps and activity providers, our web-based portal (coming soon) will offer a verified space to be discovered and booked by the right audiences.At its core, Join Africa is about building trust, making tourism more accessible and celebrating the people and places that make travel here unforgettable.

Are you a Guide?Download the App.